It seems that Abhishek Bachchan is not afraid to take on the might of the the game of cricket when it comes to the launch of his movies Game and Dum Maaro Dum. Showing his confidence in the quality of the movies, he has agreed to release his movies at a time when the whole country is soaked in the madness of cricket.
Junior Bachchan has decided to launch Game on April 1st which is a day before the final of the Cricket World Cup and Dum Maaro Dum on April 22 nd which will be in the middle of the IPL season. According to the actor, there is no need to shift the release of his movies as there have been plenty of examples where movies have worked despite being released at a time when festivites or cricket has been going on. The latest example is that of Tanu Weds Manu which was released a day before the iconic clash between India and England and despite the competition it did pretty well on the box office.
According to trade analysts if both movies have excellent content then there is no doubt that they will succeed at the box office.