Sonakshi is the new brand ambassador of D’Damas


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“D’damas, which is the only brand in the country having distinct sub-brands, also unveiled its new campaign. It takes the brands current positioning of ‘Celebrate Always’ forward with a fresh and more relevant execution and imagery, personified by Sonakshi Sinha,” said an official spokesperson. After the success of ‘Dabangg’, Sonakshi Sinha is riding high. She has grabbed many endorsement deals and has also snatched many brands from established actors. Excited about her association with D’Damas, Sonakshi said, “It feels great to be the brand ambassador of D’Damas! I connect with D’Damas because I personally live each moment to the fullest and believe in celebrating life. D’Damas adds celebration to both ordinary and even the everyday special occasions.” “When I want to celebrate any happiness in life I turn to D’Damas,” she said. “We wanted an ambassador who is not only popular but at the same time exemplifies the true Indian beauty thereby establishing a connection with the Indian audiences and Sonakshi completely fits the bill.” The campaign captures the essence and Sonakshi’s expression of joy as she celebrates the small moments in life that bring her happiness. It amplifies her beauty and appeal, making her more real and relatable. It also captures the celebration of moments that enhance Sonakshi’s beauty and the jewellery. The 23-year-old Bollywood actress Sonakshi speaks about her association with the brand, “I connect with D`Damas because I personally live each moment to the fullest and believe in celebrating life. D`Damas adds celebration to both ordinary and even the everyday special occasions,”

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